About
My Story
Hi, my name is Reyce. I'm a Marketing and Entrepreneurship major at the University of Colorado Boulder. I've been an avid martial artist my whole life, training in Boxing, Kickboxing and Muay Thai, and just like any fighter, I love buying and collecting combat sports gear.
I started this business to help companies reach and maintain customers. I know your customer because I am your customer. I built Van Eeghen & Co to help fightwear brands build stronger customer relationships and reach larger audiences through email.
At a glance
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Email builds your community. Every person on your list chose to hear from you.
When you show up consistently with content that actually matters to them, you stop being just another brand and start being part of their world. Combat sports loyalty runs deep — fighters and fans are passionate and tight-knit.
Email done right doesn't just drive sales, it builds the kind of community that sticks around long after the drop is over.
At the end of the day I'm just someone who loves combat sports and wants to see the brands in this space grow. I'm not a big agency with a roster of clients I barely know. I take time to actually understand your brand, your customers, and what makes your product worth buying.
That's what makes this different. When I write an email for your brand, I'm writing it as someone who has bought gear, followed fighters, and been part of this community.
You've heard enough about me and my story. What I actually care about is yours. Your brand, your customers, and where you want to take it. I want to understand what you're building and figure out how email can help you get there.
No pitch, no pressure. Just a honest conversation about what's possible.